The result, first.
A new client can find the studio, see Rachel’s work, and book. Phone, tablet, or desktop. The public home is hairbyrachelcharles.com. The dated build checks sit beside the live source; they are not booking or revenue claims.
Proof passport
Hair By Rachel Charles- Captured
- Case updated
- Verified live
What was made
These are build notes, not a promise about your business.
- 49 routes
- Pages for services, neighborhoods, and common questions
- Square
- The booking habit clients already knew
Dated build checks
Measured for this project. See the live public site above; these are not sales, revenue, or conversion results.
- 96
- Dated phone-page check · 30 Jul 2026
- 3 scores of 100
- Three dated quality checks
See your business in this?
Make your next customer’s step this clear.
Show us the site, booking path, or missing front door. We will tell you what to keep and what should change first.See the customer path in action.
Follow the real screens from a customer question to the next useful action.
Separate captures show how the same system behaves on a wide desktop, a touch-first iPad, and a phone in one hand.
Try what makes it work
The booking handoff
The website does the explaining first, so the booking step is a handoff instead of another back-and-forth.
The work and point of view show what kind of chair a first-time client is booking.
The whole story, quickly.
Before
A solo stylist ran her whole business through Instagram and word of mouth. No website. No Google profile. No clear way to book.
Kept
Rachel’s point of view, the work itself, and the Square Appointments setup her clients already knew.
Changed
Built a bold phone-first site that explains services, location, and what a new client should do next. The booking habit stayed the same: the site leads clearly into Square. We also set up the studio’s Google Business Profile.
After
A new client can find the studio, see Rachel’s work, and book. Phone, tablet, or desktop. The public home is hairbyrachelcharles.com. The dated build checks sit beside the live source; they are not booking or revenue claims.
